Are you a business owner struggling to create a modern web solution that aligns with the fast-paced needs of today’s world? If so, then we have you covered. We are here with the latest custom web application development trends that every business should follow in order to stay ahead of their competition. These trends will help you shape your business strategies toward a more productive approach. By implementing these trends, you can expect a significant increase in engagement. So let’s get started without further delay.
1. Accelerated Mobile Pages (AMP)
Accelerated Mobile Pages (AMP) was launched by Google. It aims to provide mobile users with decreased bounce rates, a seamless user experience, and lightning-fast digital experiences. AMP has a significant impact on a user’s decision regarding whether to make a purchase or not. These pages are essentially optimized for speed and are mobile-friendly.
While AMP aims to provide faster loading times and a better user experience, its impact on a user’s decision to make a purchase may vary depending on other factors, such as the quality of the content, pricing, and overall user satisfaction.
2. Motion UI
Motion UI provides interactive CSS animations and transitions that help businesses in engaging users. It is a powerful UI library that helps in the construction of modular scrolling and animated charts. Additionally, Motion UI raises the rankings of your web app in search results. In this way, Motion UI is one of the most significant contemporary developments in web application development that streamlines and accelerates the UI design process.
Motion UI is based on extensive research, and when properly included in the layout of your website, it can significantly boost web page conversion rates.
3. AI Assistants
n 2023, AI assistants are expected to advance in sophistication to enhance user experience. This progress will be achieved through the utilization of machine learning, natural language processing, and information retrieval techniques. These advancements will enable AI assistants to better understand and match user behavior, leading to more effective interactions with chatbots and virtual assistants.
4. Voice Search Optimization
It is the most emerging trend in custom web application development. As more consumers use voice assistants and smart devices to do online searches, optimized voice search is a web development trend that is becoming more crucial. Making a website or web application easily discoverable and accessible by voice assistants and other speech-controlled devices is known as voice search optimization.
5. Single-Page Apps
Single-page applications (SPAs) are JavaScript-based apps that do not require page refreshing, as they dynamically update content. These apps load within a single page, providing users with convenience and eliminating the need for page loading. SPAs are relatively easy to create and offer a cost-effective solution while improving overall performance. Here are some benefits of single-page applications:
· Reduced Server Space Consumption
SPAs typically consume less server space compared to traditional multi-page applications. Since only the necessary data and resources are fetched and loaded dynamically, it minimizes the amount of data transmitted between the client and server.
· Quick Access to User Information
SPAs efficiently retrieve and display user information without the need for page reloads. This allows for a smoother and more responsive user experience, as the application can quickly fetch and update relevant data in real time.
6. Responsive Design
The number of mobile users is increasing continuously. Responsive design plays a crucial role in providing mobile-friendliness, which is why it has emerged as a top recent trend in custom web application development. Additionally, responsive design aids in driving web traffic and enhancing customer retention.
7. Dark Theme
The dark theme has gained popularity globally because it is easier on the eyes. It provides comfort to the eyes during daylight and causes less strain. Dark themes reduce battery drainage as it does not require brightness. Many popular companies are using dark themes in their web apps.
8. Server-Less Infrastructure
The serverless technology reduces development costs, system overloading, and loss of data. In this technology, a third party manages the server. Additionally, without the need for costly hardware updates, the server-less architecture allows web applications to grow to match rising traffic or demand dynamically. This can make sure that even during times of high traffic, the website or web application is accessible and responsive. The serverless design also makes it simple to integrate additional tools and services, such as databases and storage, which helps speed up the development process.
9. Progressive Web apps
In order to achieve greater efficiency, websites need to embrace the trend of progressiveness in today’s digital landscape. This trend emphasizes fast loading times and smooth functionality. Prominent companies such as Pinterest and Starbucks have adopted this trend to elevate their user experience. In addition to providing an enhanced user experience, progressive web applications (PWAs) offer numerous benefits, including:
· Cross-Platform Compatibility
PWAs are designed to work seamlessly across different platforms and devices, ensuring a consistent experience for users regardless of their preferred device.
· Native App-Like Experience
PWAs offer a user interface and interaction similar to that of native mobile applications, providing a familiar and intuitive experience for users.
· Offline Functionality
PWAs have the ability to work offline or in areas with limited internet connectivity. They can cache data and content, enabling users to access and interact with the application even when offline.
· Lower Maintenance Costs
Maintaining a PWA requires less effort compared to maintaining separate native apps for different platforms. This results in cost savings and more streamlined maintenance processes.
· Improved User Retention
PWAs can help improve user retention rates by providing engaging experiences, including push notifications and personalized content, which encourage users to revisit the application.
· Enhanced Security
PWAs are served over HTTPS, ensuring a secure connection between the user and the application. This helps protect user data and builds trust.
· Reduced Development Costs
Developing a PWA involves creating a single codebase that can be deployed across multiple platforms, reducing development costs compared to building separate native apps for each platform.
With the increasing number of mobile users, it is advisable to shift towards progressive web applications. PWAs offer an app-like experience while being easily accessible through a web browser, catering to the growing mobile user base.
Final Thoughts
The trends mentioned above will help you optimize your business processes. It is important for a business to stay updated with the latest trends and technologies to have an edge over its competitors. For 2023, the most popular trends include AMP, voice search optimization, AI assistants, responsive design, PWAs, and motion UI.