Sun. Sep 25th, 2022
vape cartridge packaging

If you’re a vaping brand, the packaging of your e-liquid cartridges is one of the most important and overlooked parts of your marketing strategy. Unfortunately, it’s also one of the trickiest to get right. But, by making some simple design changes, you can ensure that not only are your customers more likely to buy, but they’ll be more likely to recommend you to their friends as well. In this post, we’ll go through the seven most common vaping cartridge design mistakes and how you can avoid making them.

Mistake 1: Using a Cartridge Design That Everyone Else is Using

Choosing a design for you vape cartridge can be hard. You need an original design that is easy to use and that people will buy. But if you want your vape products to stand out from other brands, then the best way is to be different.

Many e-liquid producers choose to design and print their labels. This is a way for them to advertise and promote their company. There are even companies that will customize their products for you. They can make them so you can’t get them anywhere else. This is good news for vape producers because they will stand out on the market more than other companies.

Choosing a design for you vape cartridge packaging can be tricky if you’re new to the industry. But you mustn’t rush into making decisions without first learning what customers want from your company.

People like to tell you what they like and don’t like. If you read reviews or ask customers about what they thought, it will help decide what your new packaging should look like.

Mistake 2: Forgetting to Include Your Logo/Brand Name on the Design

It may seem obvious, but it’s surprising how many people forget this critical component. Have you ever admired a product or company online only to find that they didn’t mention their brand at all?

It’s off-putting and makes us wonder whether they’re hiding something – like maybe their product isn’t very good! To avoid sending out the wrong message about your company or vape products. Make sure you include your brand name prominently on each of your cartridge designs.

Mistake 3: Forgetting to List Your Ingredients

Customers often want to know what they’re inhaling and what chemicals are present in their vape carts. This is especially important if you notice an adverse reaction after using a product – then, customers will want to know exactly what was in it that caused the problem.

Be proactive about this issue and list all of your ingredients on the packaging of every single vape cartridge you create (and preferably also on your website). This way, you can avoid any unpleasant surprises or unnecessary bad press.

Mistake 4: Forgetting to Protect Your Cartridges from Moisture

Packaging your vape carts in bottles with child-resistant caps is a good first step – but that’s not enough! You also need to place each cartridge into a sealed plastic bag. This will keep your product safe from bad smells and tastes. It will also be ready to eat when it reaches its destination.

Moreover, humidity is another factor that will significantly reduce the quality of your product. High humidity levels are likely to cause mold, mildew, and other issues, so you’ll need to store your cartridges in a well-ventilated area.

So, you should store your vape cartridges in a cool, dry place. If you’re not sure whether the environment is safe for storage, check the local weather conditions or contact a specialist to ask for advice.

Mistake 5: Using Complicated Names for Simple Products

Many cannabis entrepreneurs mistake trying too hard with their brand name or product titles. While it may be tempting to come up with an elaborate, quirky name for your product, you might end up confusing both customers and distributors alike. Instead, be direct about what you’re selling, and avoid using marketing speak or industry jargon.
I would suggest you use simple and easy language for your market. Be direct and explicit with the names of your product.

Mistake 6: Not Having A Budget in Place to Build Brand Awareness

To gain traction in the cannabis marketplace, you must have a sufficient marketing budget. Without enough money to spend on promotions, like more ads and coverage, your company will not be successful. Your business will do better if you spend money on social media campaigns, blogger outreach programs, and other tactics that get people talking about your brand. This will help get your business off to the right start without going over budget.

Mistake 7: Focusing too Much on Packaging Instead of Product Performance

It’s tempting to design beautiful packaging launching a new product. However, there are several mistakes you can make in this process, which may harm your company in the long run. One of the most common mistakes is focusing too much on appearance instead of functionality. Packaging that looks great but doesn’t protect or deliver performance will be less than worthless to consumers.
Instead, concentrate on designing packaging that highlights key product benefits and protects products during shipping and use. For example, since cartridges sometimes contain fragile glass parts, it’s especially important to ensure they’re well-constructed and packaged with adequate cushioning to prevent breakage during transit or storage.

Moreover, contacting is also a useful idea. You will get the best in class packages for your cartridges.

Concluding Remarks:

As stated, other mistakes may be related to focusing too much on appearance instead of functionality, not highlighting key product benefits, and not protecting products during shipping and use. To avoid these costly errors in the future, carefully consider your target audience and how you can best serve them with a unique design that’s functional for all aspects of sales — from after the order is placed on the website to when it reaches its destination.
I hope this article will be helpful to you all. Remember, the purpose of packaging design for vape cartridges is to protect your products well so that your customer can use them safely at any time!

By Monica

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